Ion Cars bills itself as a "different breed of car dealer" and this description fits perfectly !  I had been to at least seven other dealers and kept getting the typical "sales pitches."  The manager at Ion worked with me to find what I wanted and needed, and then located a car for me at a dealer auction.  I wanted a specific type of car and other car brokers couldn't help me.  He has access to dealer auctions and has had years of experience in the car industry.  Oddly enough, he also worked in the Silicon Valley tech industry at one time too...but left to start his own dealership because he loves cars !  The dealership is located in the old S&C building in the Mission-Delores neighborhood. They remodeled the inside and it is funky, hip and cool - and very different.  In all my years I have never had any car dealer spend that much time with me to help me.  It was the most relaxed and pleasant car buying experience I have ever had, and all at a killer price.  In addition to car sales, brokerage services and purchases (while I was there he was buying a car from a local who was moving out of the country), he also takes cars on consignment.  I think this is the future of car sales, not those big, heartless megamall giant lots.  I would highly recommend this dealership.  They are small but great !